Apparo supported E4E Relief’s new website design and migration efforts to help the nonprofit achieve its goal to scale operations and give more individuals access to emergency relief funds in times of need.
For over 20 years, E4E Relief has been the leading provider of global emergency financial relief solutions. The organization empowers companies to provide charitable grants to their key stakeholders during times of disaster and hardship.
E4E’s Chief Product Officer, Courtney Ramey, reached out to Apparo’s Tech Therapy team for support in redesigning and migrating their website so that it could better communicate the E4E Relief value proposition and forge stronger connections with prospective clients around the world.
Courtney explains, “Our marketing team could not make edits to our website themselves. They had to iterate with our former vendor and therefore could not quickly update our site with disaster-related or other relevant news. It was slow and frustrating. I also knew that we needed to upgrade the professionalism of our site, to up our game for the HR, CSR, sustainability and other leaders looking to us for support. I realized that I didn’t know all the right questions to ask when choosing a new vendor, so I turned to Apparo for help.”
Apparo’s Chief Technology Thought Partner, Stephanie McKee, was ready to help. She not only provided RFP templates to E4E Relief, but also recommended specific vendors for consideration and sat in on vendor vetting calls to help Courtney make the best decision.
“I am so appreciative of Apparo. Stephanie was incredibly helpful and valuable. Her expertise was a great relief for me. She supported us in thinking through all the pieces of the website move. I was able to proceed with comfort and confidence, knowing that I was asking the right questions, that I wasn’t missing anything and that I wasn’t going to be faced with any unpleasant surprises. Now we can be effective marketers. This will support us in reaching our goal of supporting more companies and their key stakeholders in the U.S. and across the globe.”